COCO - Vita Coco Company, Inc.

Insider Sale by Sadowsky Kenneth (Dir)

1 Month
After Trade
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Trade Summary

4 days ago, Sadowsky Kenneth, serving as Dir at Vita Coco Company, Inc. (COCO), sold 3,900 shares at $55.64 per share, for a total transaction value of $216,996.00. Following this transaction, Sadowsky Kenneth now holds 604,366 shares of COCO.

This sale represents a 1.00% decrease in Sadowsky Kenneth's stake in the company. This is considered a medium-conviction trade.

The trade was executed on Wednesday, February 18, 2026 and publicly disclosed via SEC Form 4 filing on Thursday, February 19, 2026, 1 day after the trade was made.

Vita Coco Company, Inc. operates in the CONSUMER DEFENSIVE sector, specifically within the BEVERAGES - NON-ALCOHOLIC industry. Insider selling activity in this sector can provide valuable signals about industry trends and company-specific developments.

Sadowsky Kenneth

Dir

Kenneth Sadowsky is an independent director at Vita Coco Company, Inc. (COCO), serving since 2006, where he chairs the Nominating & ESG Committee and serves on the Compensation Committee.[[1]](https://fintool.com/app/research/companies/COCO/people/kenneth-sadowsky) Age 62, he is a seasoned beverage industry executive with expertise in distribution, sales, and go-to-market strategies, recognized as the 'Beverage Whisperer' by Forbes.[[1]](https://fintool.com/app/research/companies/COCO/people/kenneth-sadowsky)[[2]](https://www.verlinvest.com/team/ken-sadowsky/) He holds a BA from Tulane University (1984).[[1]](https://fintool.com/app/research/companies/COCO/people/kenneth-sadowsky)[[2]](https://www.verlinvest.com/team/ken-sadowsky/)[[4]](https://icelandicglacial.com/blogs/news-events/industry-veteran-ken-sadowsky-joins-icelandic-glacial-water-board-of-directors) Sadowsky's career began in 1984 as New England regional manager for California Cooler Inc., later advancing to principal at Atlas Distributing Inc., where he built the non-alcoholic beverage division from $50,000 in 1988 to over $16 million by 2007, handling brands like Snapple, Red Bull, and Vitaminwater.[[2]](https://www.verlinvest.com/team/ken-sadowsky/)[[4]](https://icelandicglacial.com/blogs/news-events/industry-veteran-ken-sadowsky-joins-icelandic-glacial-water-board-of-directors) He served as director of Energy Brands (Glacéau) from 2000–2006, aiding its growth before its $4.1 billion sale to Coca-Cola.[[1]](https://fintool.com/app/research/companies/COCO/people/kenneth-sadowsky)[[2]](https://www.verlinvest.com/team/ken-sadowsky/)[[4]](https://icelandicglacial.com/blogs/news-events/industry-veteran-ken-sadowsky-joins-icelandic-glacial-water-board-of-directors) Currently, he is U.S. Beverages Advisor for Verlinvest (2009–present), Executive Director of the Northeast Independent Distributors Association (2008–present), and holds directorships at LIFEAID Beverage Co. (2019–present) and Icelandic Glacial Holdings (2024–present).[[1]](https://fintool.com/app/research/companies/COCO/people/kenneth-sadowsky)[[2]](https://www.verlinvest.com/team/ken-sadowsky/)[[4]](https://icelandicglacial.com/blogs/news-events/industry-veteran-ken-sadowsky-joins-icelandic-glacial-water-board-of-directors)[[5]](http://beveragewhisperer.com) He has advised brands like Bai Brands, Califia Farms, and Essentia Water.[[2]](https://www.verlinvest.com/team/ken-sadowsky/)[[3]](https://www.mentorpass.co/kensadowsky)[[4]](https://icelandicglacial.com/blogs/news-events/industry-veteran-ken-sadowsky-joins-icelandic-glacial-water-board-of-directors)

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Trade Price

$55.64

Quantity

3,900

Total Value

$216,996.00

Shares Owned

604,366

Trade Date

Wednesday, February 18, 2026

4 days ago

SEC Filing Date

Thursday, February 19, 2026

Filed 1 day after trade

CONSUMER DEFENSIVEBEVERAGES - NON-ALCOHOLIC

About Vita Coco Company, Inc.

Company Overview

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