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DSP - Viant Technology Inc.

Insider Sale by Vanderhook Timothy (CEO, COB, 10%)

1 Month
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Trade Summary

5 days ago, Vanderhook Timothy, serving as CEO, COB, 10% owner at Viant Technology Inc. (DSP), sold 12,080 shares at $9.21 per share, for a total transaction value of $111,237.00. Following this transaction, Vanderhook Timothy now holds 9,132,695 shares of DSP.

The trade was executed on Tuesday, February 17, 2026 and publicly disclosed via SEC Form 4 filing on Thursday, February 19, 2026, 2 days after the trade was made.

Viant Technology Inc. operates in the TECHNOLOGY sector, specifically within the SOFTWARE - APPLICATION industry. Insider selling activity in this sector can provide valuable signals about industry trends and company-specific developments.

Vanderhook Timothy

CEO, COB, 10%

Timothy Vanderhook is the Co-Founder, CEO, and Chairman of the Board (COB) of Viant Technology Inc. (NASDAQ: DSP), a leading software-as-a-service advertising technology company specializing in its programmatic demand-side platform (DSP), Adelphic, for omnichannel digital ad campaigns.[[1]](https://www.marketbeat.com/instant-alerts/viant-technology-nasdaqdsp-ceo-sells-5970000-in-stock-2026-01-22/)[[3]](https://www.nyctvweek.com/2022/speaker/548723/tim-vanderhook)[[4]](https://www.latimes.com/b2b/business-visionaries/c-suite/tim-vanderhook) With over two decades of experience in digital advertising, Vanderhook co-founded Viant alongside his brother Chris Vanderhook, pioneering innovations like web cookies for behavioral targeting and driving strategic growth through acquisitions such as Broadband Enterprises and MySpace.[[3]](https://www.nyctvweek.com/2022/speaker/548723/tim-vanderhook)[[4]](https://www.latimes.com/b2b/business-visionaries/c-suite/tim-vanderhook) He also co-founded XUMO, a major ad-supported OTT streaming service acquired by Comcast in 2020.[[3]](https://www.nyctvweek.com/2022/speaker/548723/tim-vanderhook)[[4]](https://www.latimes.com/b2b/business-visionaries/c-suite/tim-vanderhook) Vanderhook holds several patents in advertising technology, including Internet Connected Household Identification and User Demographic Profile Methods, and serves on Chapman University’s board of trustees.[[3]](https://www.nyctvweek.com/2022/speaker/548723/tim-vanderhook)[[4]](https://www.latimes.com/b2b/business-visionaries/c-suite/tim-vanderhook) Recently, as a 10% owner through Capital V LLC, he sold 12,500 shares of Viant Class A Common Stock between January 20-22, 2026, under a 10b5-1 plan, totaling approximately $153,000.[[1]](https://www.marketbeat.com/instant-alerts/viant-technology-nasdaqdsp-ceo-sells-5970000-in-stock-2026-01-22/)[[2]](https://www.investing.com/news/insider-trading-news/viant-technology-ceo-vanderhook-sells-153k-in-shares-93CH-4461826)[[5]](https://www.marketbeat.com/instant-alerts/insider-selling-viant-technology-nasdaqdsp-ceo-sells-2574-shares-of-stock-2026-01-22/) Residing in Orange County, California, he continues to lead Viant’s innovation, including the 2025 launch of Viant AI.[[3]](https://www.nyctvweek.com/2022/speaker/548723/tim-vanderhook)[[6]](https://www.youtube.com/watch?v=hgvg6tdM1-k)

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Trade Price

$9.21

Quantity

12,080

Total Value

$111,237.00

Shares Owned

9,132,695

Trade Date

Tuesday, February 17, 2026

5 days ago

SEC Filing Date

Thursday, February 19, 2026

Filed 2 days after trade

TECHNOLOGYSOFTWARE - APPLICATION

About Viant Technology Inc.

Company Overview

No company information available
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