AMZN - Amazon Com Inc

Insider Sale by Herrington Douglas J (CEO Worldwide Amazon Stores)

1 Month
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Trade Summary

4 days ago, Herrington Douglas J, serving as CEO Worldwide Amazon Stores at Amazon Com Inc (AMZN), sold 6,835 shares at $205.82 per share, for a total transaction value of $1,406,785.00. Following this transaction, Herrington Douglas J now holds 528,960 shares of AMZN.

This sale represents a 1.00% decrease in Herrington Douglas J's stake in the company. This is considered a medium-conviction trade.

The trade was executed on Monday, February 23, 2026 and publicly disclosed via SEC Form 4 filing on Tuesday, February 24, 2026, 1 day after the trade was made.

Amazon Com Inc operates in the CONSUMER CYCLICAL sector, specifically within the INTERNET RETAIL industry. Insider selling activity in this sector can provide valuable signals about industry trends and company-specific developments.

Herrington Douglas J

CEO Worldwide Amazon Stores

Douglas J. Herrington is the CEO of Worldwide Amazon Stores at Amazon.com, Inc. (AMZN), a position he has held since July 2022.[[1]](https://fintool.com/app/research/companies/AMZN/people/douglas-herrington)[[2]](https://www.aboutamazon.com/author/doug-herrington-amazon)[[3]](https://ir.aboutamazon.com/officers-and-directors/person-details/default.aspx?ItemId=4d8fda8f-d06c-433d-8693-5b7dba137ffa) In this role, he oversees global retail operations, including online and mobile shopping, fulfillment, logistics, Prime, Amazon Grocery, Amazon Business, Selling Partner Services, and Amazon Health Services.[[2]](https://www.aboutamazon.com/author/doug-herrington-amazon)[[3]](https://ir.aboutamazon.com/officers-and-directors/person-details/default.aspx?ItemId=4d8fda8f-d06c-433d-8693-5b7dba137ffa) Herrington joined Amazon in 2005 as Vice President of Consumables, where he built and scaled the category; he advanced to Senior Vice President of Consumables in 2014 and Senior Vice President of North America Consumer from 2015 to 2022, leading innovations like Subscribe & Save, Amazon Fresh, Amazon Business, Alexa Shopping, and Buy with Prime.[[1]](https://fintool.com/app/research/companies/AMZN/people/douglas-herrington)[[2]](https://www.aboutamazon.com/author/doug-herrington-amazon)[[4]](https://theorg.com/org/amazon/org-chart/douglas-j-herrington) Under his leadership, Amazon achieved record Prime delivery speeds, regionalized its U.S. fulfillment network to lower costs, expanded generative AI in Stores, and grew net sales.[[1]](https://fintool.com/app/research/companies/AMZN/people/douglas-herrington)[[2]](https://www.aboutamazon.com/author/doug-herrington-amazon) Prior to Amazon, Herrington served as CEO of KeepMedia, Inc., VP of Marketing at Webvan, and Partner at Booz Allen & Hamilton in retailing, consumer products, and media.[[4]](https://theorg.com/org/amazon/org-chart/douglas-j-herrington) He holds an MBA from Harvard Business School and an AB in Economics from Princeton University.[[4]](https://theorg.com/org/amazon/org-chart/douglas-j-herrington) As a corporate insider, he has engaged in recent stock transactions, including selling 4,784 shares on February 17, 2026, under a Rule 10b5-1 plan, 4,884 shares on November 17, 2025, and 2,500 shares on June 2, 2025, while maintaining significant equity ownership of approximately 521,057 shares as of early 2025.[[1]](https://fintool.com/app/research/companies/AMZN/people/douglas-herrington)[[5]](https://www.investing.com/news/insider-trading-news/amazon-ceo-worldwide-stores-sells-11m-in-stock-93CH-4366593)[[6]](https://www.nasdaq.com/articles/insider-sale-ceo-worldwide-amazon-stores-amzn-sells-2500-shares)[[7]](https://www.tradingview.com/news/tradingview:374db18dc63f4:0-amazon-ceo-worldwide-stores-sells-shares/)

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Trade Price

$205.82

Quantity

6,835

Total Value

$1,406,785.00

Shares Owned

528,960

Trade Date

Monday, February 23, 2026

4 days ago

SEC Filing Date

Tuesday, February 24, 2026

Filed 1 day after trade

CONSUMER CYCLICALINTERNET RETAIL

About Amazon Com Inc

Company Overview

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