CRCT - Cricut, Inc.

Insider Sale by Ashish Arora (CEO, 10%)

1 Month
After Trade
Before Trade

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Trade Summary

3 days ago, Ashish Arora, serving as CEO, 10% owner at Cricut, Inc. (CRCT), sold 73,458 shares at $4.27 per share, for a total transaction value of $313,853.00. Following this transaction, Ashish Arora now holds 3,724,995 shares of CRCT.

This sale represents a 2.00% decrease in Ashish Arora's stake in the company. This is considered a medium-conviction trade.

The trade was executed on Monday, March 2, 2026 and publicly disclosed via SEC Form 4 filing on Wednesday, March 4, 2026, 2 days after the trade was made.

Cricut, Inc. operates in the TECHNOLOGY sector, specifically within the COMPUTER HARDWARE industry. Insider selling activity in this sector can provide valuable signals about industry trends and company-specific developments.

Ashish Arora

CEO, 10%

Ashish Arora is the President and Chief Executive Officer of Cricut, Inc. (CRCT), a role he has held since joining the company in 2012, where he led a significant business turnaround.[[1]](https://cricut.com/en-us/ashish-arora)[[2]](https://clay.earth/profile/ashish-arora-e9042c2e)[[4]](https://community.thriveglobal.com/cricut-ceo-ashish-arora-crafting-stress-reduce/) With over 27 years of experience in consumer electronics and software, Arora has driven innovation in DIY crafting tools, aiming to empower users through connected products like Cricut Explore and Design Space, emphasizing values of excellence, simplicity, and consumer listening.[[1]](https://cricut.com/en-us/ashish-arora)[[3]](https://underacherrytree.blogspot.com/2014/10/my-conversation-with-ashish-arora-and.html)[[4]](https://community.thriveglobal.com/cricut-ceo-ashish-arora-crafting-stress-reduce/) Prior to Cricut, Arora served as General Manager of Digital Home at Logitech, where he scaled businesses in computer peripherals and digital products, including the development of the world's first Google TV set-top device.[[1]](https://cricut.com/en-us/ashish-arora)[[2]](https://clay.earth/profile/ashish-arora-e9042c2e) His earlier career included leadership roles in product marketing at Advisor Software and Financial Engines, analytical positions at Morgan Stanley Capital International and USL Capital, and technical roles at Wipro.[[2]](https://clay.earth/profile/ashish-arora-e9042c2e) Arora holds an MBA from the University of Kansas and a BS from Thapar Institute of Engineering and Technology.[[1]](https://cricut.com/en-us/ashish-arora)[[2]](https://clay.earth/profile/ashish-arora-e9042c2e)

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Trade Price

$4.27

Quantity

73,458

Total Value

$313,853.00

Shares Owned

3,724,995

Trade Date

Monday, March 2, 2026

3 days ago

SEC Filing Date

Wednesday, March 4, 2026

Filed 2 days after trade

TECHNOLOGYCOMPUTER HARDWARE

About Cricut, Inc.

Company Overview

No company information available
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