Dir
Robert Bruce Atwell is a co-founder of Nicolet Bankshares, Inc. (NYSE: NIC), serving as a director since the company's inception in November 2000 alongside Mike Daniels.[[1]](https://investors.nicoletbank.com/news-market-information/press-releases/news-details/2023/NICOLET-BANKSHARES-INC.-ANNOUNCES-CHAIRMAN-OF-THE-BOARD-TRANSITION/default.aspx)[[2]](https://investors.nicoletbank.com/governance/board-of-directors/person-details/default.aspx?ItemId=addfa9db-77a0-495c-b3bf-06ba804a4613)[[6]](https://fintool.com/app/research/companies/NIC/people/robert-b-atwell) He led Nicolet from a de novo startup bank in Green Bay, Wisconsin, to the second-largest bank headquartered in the state, with over $8.5 billion in assets, 56 branches across Wisconsin, Michigan, and Minnesota, and more than 1,000 employees as of late 2023.[[1]](https://investors.nicoletbank.com/news-market-information/press-releases/news-details/2023/NICOLET-BANKSHARES-INC.-ANNOUNCES-CHAIRMAN-OF-THE-BOARD-TRANSITION/default.aspx)[[3]](https://christyco.com/862-2/) Atwell served as Chairman, President, and CEO until April 2021, then as Executive Chairman until stepping down from that role effective January 1, 2024, while remaining a director.[[1]](https://investors.nicoletbank.com/news-market-information/press-releases/news-details/2023/NICOLET-BANKSHARES-INC.-ANNOUNCES-CHAIRMAN-OF-THE-BOARD-TRANSITION/default.aspx)[[6]](https://fintool.com/app/research/companies/NIC/people/robert-b-atwell)
Atwell, aged 67 as of recent records, owns approximately 34,054 shares of NIC stock valued at over $5 million following recent transactions.[[4]](https://www.gurufocus.com/insider/59317/robert-bruce-atwell)[[5]](https://www.marketbeat.com/instant-alerts/insider-selling-nicolet-bankshares-nysenic-director-sells-6396-shares-of-stock-2026-02-20/) On February 18, 2026, he exercised 15,000 stock options and sold 6,396 shares at an average price of $155.47, netting about $994,386, reducing his direct stake by 15.81%.[[5]](https://www.marketbeat.com/instant-alerts/insider-selling-nicolet-bankshares-nysenic-director-sells-6396-shares-of-stock-2026-02-20/)[[7]](https://www.stocktitan.net/sec-filings/NIC/form-4-nicolet-bankshares-inc-insider-trading-activity-201109bb4fc5.html)[[8]](https://www.investing.com/news/insider-trading-news/nicolet-bankshares-director-atwell-sells-994k-in-stock-93CH-4517007) His leadership oversaw over 10 acquisitions since 2012, driving cumulative shareholder returns exceeding 1,000%, and he continues as a board advisor.[[3]](https://christyco.com/862-2/)
View full insider profile →
