Trade Summary

3 days ago, BEINDORFF MICHAEL A, serving as Dir at Lifevantage Corp (LFVN), sold 10,000 shares at $8.55 per share, for a total transaction value of $85,459.00. Following this transaction, BEINDORFF MICHAEL A now holds 41,625 shares of LFVN.

This sale represents a 19.37% decrease in BEINDORFF MICHAEL A's stake in the company. This is considered a high-conviction trade given the significant change in ownership.

The trade was executed on Wednesday, June 3, 2026 and publicly disclosed via SEC Form 4 filing on Friday, June 5, 2026 at 4:05 PM ET, 2 days after the trade was made.

Lifevantage Corp operates in the CONSUMER DEFENSIVE sector, specifically within the PACKAGED FOODS industry. Insider selling activity in this sector can provide valuable signals about industry trends and company-specific developments.