Insider Sale by Pietracci Bruno (President, Latin America OU)
Trade Summary
1 week ago, Pietracci Bruno, serving as President, Latin America OU at COCA COLA CO (KO), sold 75,727 shares at $89.65 per share, for a total transaction value of $6,788,624.06.
This sale represents a 100.00% decrease in Pietracci Bruno's stake in the company. This is considered a high-conviction trade given the significant change in ownership.
The trade was executed on Tuesday, July 28, 2026 and publicly disclosed via SEC Form 4 filing on Wednesday, July 29, 2026 at 11:32 AM ET, 1 day after the trade was made.
COCA COLA CO operates in the CONSUMER DEFENSIVE sector, specifically within the BEVERAGES - NON-ALCOHOLIC industry. Insider selling activity in this sector can provide valuable signals about industry trends and company-specific developments.
Trade Price
$89.65
Quantity
75,727
Total Value
$6,788,624.06
Shares Owned
0
Trade Date
7 days ago
SEC Filing Date
at 11:32 AM ET
Filed 1 day after trade
Discussion