Trade Summary

3 days ago, Franks Joshua Allen, serving as SVP, Operations at e.l.f. Beauty, Inc. (ELF), sold 5,718 shares at $100.00 per share, for a total transaction value of $571,800.00. Following this transaction, Franks Joshua Allen now holds 144,309 shares of ELF.

This sale represents a 3.81% decrease in Franks Joshua Allen's stake in the company. This is considered a medium-conviction trade.

The trade was executed on Wednesday, August 19, 2026 and publicly disclosed via SEC Form 4 filing on Friday, August 21, 2026 at 5:07 PM ET, 2 days after the trade was made.

e.l.f. Beauty, Inc. operates in the CONSUMER DEFENSIVE sector, specifically within the HOUSEHOLD & PERSONAL PRODUCTS industry. Insider selling activity in this sector can provide valuable signals about industry trends and company-specific developments.