LRHC - La Rosa Holdings Corp.

Insider Purchase by La Rosa Joseph (CEO, interim CFO, 10%)

1 Year
After Trade
Before Trade

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Trade Summary

7 months ago, La Rosa Joseph, serving as CEO, interim CFO, 10% owner at La Rosa Holdings Corp. (LRHC), purchased 150,000 shares at $7.64 per share, for a total transaction value of $1,146,000.00. Following this transaction, La Rosa Joseph now holds 408,798 shares of LRHC.

This purchase represents a 58.00% increase in La Rosa Joseph's stake in the company. This is considered a high-conviction trade given the significant change in ownership.

The trade was executed on Thursday, July 17, 2025 and publicly disclosed via SEC Form 4 filing on Monday, July 21, 2025, 4 days after the trade was made.

La Rosa Holdings Corp. operates in the REAL ESTATE sector, specifically within the REAL ESTATE SERVICES industry. Insider buying activity in this sector can provide valuable signals about industry trends and company-specific developments.

La Rosa Joseph

CEO, interim CFO, 10%

Joseph La Rosa is the Founder, President, Chief Executive Officer, Chairman of the Board, and interim Chief Financial Officer of La Rosa Holdings Corp. (LRHC), a Nasdaq-listed real estate holding company that went public in October 2023 via a $5 million IPO.[[1]](https://fintool.com/app/research/companies/LRHC/people/joseph-la-rosa)[[3]](https://www.nasdaq.com/press-release/ceo-spotlight:-la-rosa-holdings-ceo-explains-how-his-company-can-transform-the-real) A seasoned real estate operator, he founded La Rosa Realty in 2004, scaling it to over 2,000 agents, making it a top-three brokerage in Florida and top-20 nationally according to the National Association of Realtors (NAR).[[1]](https://fintool.com/app/research/companies/LRHC/people/joseph-la-rosa) His leadership extends to multiple LRHC subsidiaries, including Nona Legacy Powered By La Rosa Realty and La Rosa Realty California, where he serves as CEO, alongside roles in property management, commercial brokerage, coaching, and franchising.[[1]](https://fintool.com/app/research/companies/LRHC/people/joseph-la-rosa) Prior to real estate, La Rosa worked as a police officer with the Orlando, Florida Police Department and led family real estate development through La Rosa Development Corp. since 2001.[[1]](https://fintool.com/app/research/companies/LRHC/people/joseph-la-rosa) He holds a B.S. in Criminal Justice from Florida International University and beneficially owns approximately 30.22% of LRHC's common shares plus super-voting Series X Preferred shares, providing significant control (noting a 2025 redemption agreement).[[1]](https://fintool.com/app/research/companies/LRHC/people/joseph-la-rosa) La Rosa emphasizes an agent-centric model with 100% commission flexibility, AI integration via their 'Jamie' system, and aggressive growth through acquisitions.[[1]](https://fintool.com/app/research/companies/LRHC/people/joseph-la-rosa)[[2]](https://www.youtube.com/watch?v=KVBjnVE1z7M)

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Trade Price

$7.64

Quantity

150,000

Total Value

$1,146,000.00

Shares Owned

408,798

Trade Date

Thursday, July 17, 2025

220 days ago

SEC Filing Date

Monday, July 21, 2025

Filed 4 days after trade

REAL ESTATEREAL ESTATE SERVICES

About La Rosa Holdings Corp.

Company Overview

No company information available
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